What is Search Engine Optimization?
SEO is the process of increasing the visibility of your website in search engine results. Search engines utilize complex mathematical algorithms to determine user intent and evaluate signals. In order to improve the ranking of your website, try experimenting with different search terms and variations on desktops and mobile devices. Inbound links indicate relevance and trustworthiness. If a website has many inbound links, it is presumed that it has high quality content and a high relevance score. In addition, a website with a single inbound link is seen as less valuable and will have a lower ranking in web searches.