How Search Engine Optimization (SEO) Can Help You Build a Strong Online Reputation
Search engines are essential tools for business owners and individuals searching online. Not only can they help you locate what you need quickly, but they may also drive traffic to your website.
Search engines crawl websites to collect information, store it in an index and rank pages based on a user’s search query – this process is known as search engine optimization (SEO).
On-page optimization
On-page SEO is the practice of optimizing different parts of your website so search engines can more easily discover them. This involves updating on-page content, title tags, internal links and more in order to enhance visibility on search engines.